Do you want a flawless base that lasts 24 hours? Meet the new L'Oreal Paris Infallible 24H Freshwear Foundation for full coverage, without compromise, with long-lasting wear. The new innovative formula ensures long-lasting, elastic and is so resistant that it withstands all the challenges of the day. 1. Start with a clean and moisturized face. 2. For optimal results, apply a primer from the same range according to your needs. 3. Apply Infallible 24hr Freshwear Foundation starting from the T-zone and spreading towards the edges of the face, this will create an even base.